Matt Travis hosts an episode of the Entrepreneur Expansion Show, featuring guest Jesse Cruz, to discuss the transformative power of storytelling in business. Jesse shares his personal journey of overcoming grief through writing, which led him to recognize storytelling as a tool for healing and empowerment. He explains the PBR Model (Personal, Vulnerable, Relatable) and introduces the Four C’s of Storytelling (Character, Conflict, Coach, Conclusion) as effective frameworks for crafting compelling narratives that resonate with audiences. The conversation highlights the importance of sharing stories from a place of healing rather than woundedness and encourages entrepreneurs to integrate storytelling into their marketing efforts. Listeners are challenged to practice storytelling daily over the next 14-30 days, using it in social posts, emails, and business messaging to strengthen their communication and connection with their audience.
Do you want to HAVE actual transformation results from what you learned in these episodes (instead of just being a professional learner)?
Do you want to win transformational prizes and get rewarded for showing up & taking action on the mini habits you learn?
Then join our Unstoppable CEO Mastermind community to play The Entrepreneur Expansion Game:
https://www.skool.com/unstoppable-ceo-mastermind
You will be able to select from different:
- Mind/Spirit Upgrade Mini Habits
- Body/Action Upgrade Mini Habits
- Business/Leadership Upgrade Mini Habits
Join Hundreds of other Entrepreneurs on the same Unstoppable CEO transformation journey!
Connect With Jesse Cruz https://www.instagram.com/jessecruzspeaks/